Build mental and physical fitness systems that survive fundraising, launches, and chaos.
You go all-in on perfect routines, then abandon everything when pressure hits. If you can't do 60 minutes, you do zero.
You rely on willpower instead of systems. When work gets intense, health and fitness are the first things out the window.
You manage burnout after it happens instead of training performance ahead of time. You say "I'll get back to it after this season" - but busy seasons never end.
"Rey's coaching made a significant impact on my entrepreneurial journey, providing clarity and discipline when it mattered most. She combines insightful strategies with practical tools and unwavering support."
"Rey took the time to deeply understand my goals and challenges, then created a personalized plan. Thanks to Rey's guidance, I've seen measurable progress in both my business and personal performance."
"Working with Rey was transformative. Her personalized 4-week training program completely changed how I operate, boosting my confidence, focus, and productivity. She helped me align business growth with personal well-being."
"Rey's Founder Athlete Method is something every founder should be using. Burnout is real, and you can't play the long game without the discipline to take care of your fitness and health. I highly recommend her."
Founder & CEO at Founder Athlete Inc.
Rey brings a unique background as a former competitive athlete with 10+ years of high-performance training and 3+ years as a business strategy consultant at PwC.
At Founder Athlete Inc., she coaches startup founders and athletes to perform at their peak through the Foundlete Method™ - a science-backed performance system that optimizes mental fitness, physical fitness, and performance execution.
Rey has trained 300+ founders and athletes to sustain high performance under pressure, improve their focus and consistency, and build systems that stick.
Her mission: To create Founder Athletes by engineering sustainable high performance.
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